Kashi - Contact Us

Privacy Statement

Last revised: March 14, 2005

We are proud to demonstrate our commitment to your privacy, by complying with the laws and regulations under applicable privacy laws in Canada, including the Personal Information Protection and Electronic Documents Act.

The purpose of this Privacy Statement is to inform you about the types of Personal Information Kashi (as follows, "we" or "us") collects, uses and discloses. It explains how we use and disclose that information, the choices you have regarding such use and disclosure, and how you may correct that information. We are proud to demonstrate our commitment to your privacy, by complying with the laws and regulations under applicable privacy laws in Canada, including the Personal Information Protection and Electronic Documents Act.

To which companies does this Privacy Statement apply?
What is Personal Information?
How do we collect your Personal Information?
How do we use your Personal Information?
To whom do we provide your Personal Information?
When and how do we obtain your consent?
How do we ensure the privacy of your Personal Information when dealing with our affiliates and other third parties?
How long will we utilize, disclose or retain your Personal Information?
How can you review your Personal Information that we have collected, utilized or disclosed?
How do you know that the Personal Information we have on you is accurate?
What if the Personal Information we have on you is inaccurate?
How fast will we respond to your written requests?
Are there any costs to you for requesting information on your Personal Information or on our Privacy Policy or Practices?
How do we know that it is really you requesting your Personal Information?
What safeguards have we implemented to protect your Personal Information?
How do you contact us regarding access to your Personal Information or our Privacy Policy and Practices?

To which companies does this Privacy Statement apply?

This Privacy Statement applies to the collection, use and disclosure of Personal Information by Kashi

What is Personal Information?

Personal Information is any information that is identifiable with you. This information may include but is not limited to your name, mailing address, phone numbers, gender, email address, identification numbers, etc. Personal Information, however, does not include your name, business title or business address and business telephone number in your capacity as an employee of an organization.

How do we collect your Personal Information?

We will always collect your Personal Information by fair and lawful means (for example, when you complete a contest ballot form or submit a promotional product request form). We often collect Personal Information from you and from third party service providers, where we have obtained your consent to do so or as otherwise permitted by law.

How do we use your Personal Information?

We identify the purposes for which we use your Personal Information at the time we collect such information from you and obtain your consent, in any case, prior to such use. One of the primary purposes for which we collect your Personal Information is to respond to product complaints, product nutritional information and recipe requests, and product injury claims with respect to injuries suffered by you as a result of our products. We often collect your Personal Information to fulfil promotional/contest inquiries and send prizes to winners of contests operated by us and by third parties on our behalf. We may also use your Personal Information as otherwise permitted by law.

To whom do we provide your Personal Information?

We identify to whom, and for what purposes, we disclose your Personal Information, at the time we collect such information from you and obtain your consent to such disclosure. For example, we may disclose your Personal Information:
(a) to third party service providers with whom we have a contractual agreement, which includes appropriate privacy standards, for the purpose of (i) fulfilling promotional product requests and sending prizes to winners of contests run by us and contests run by third parties on our behalf; (ii) performing functions such as data processing, database services or information technology support on our behalf; (iii) providing insurance for our product liability claims on our behalf and (iv) marketing or providing any of our products;
(b) such other disclosures of Personal Information to such persons for which you provide your consent; and
(c) as otherwise permitted by law.

When and how do we obtain your consent?

We obtain your consent prior to collecting, and in any case, prior to using or disclosing your Personal Information for any purpose. You may provide your consent to us either orally or in writing. For example, when you submit a contest ballot form to our redemption house, you provide your consent to allow the redemption house to disclose the information in the ballot form to us so that we may identify you as a contest winner. From time to time, we may collect, utilize or disclose your Personal Information based on your consent and as permitted by law.

How do we ensure the privacy of your Personal Information when dealing with our affiliates and other third parties?

We ensure that all our affiliates and other third parties which are engaged to perform services on our behalf and are provided with Personal Information are required by contract to observe the intent of this Privacy Statement and our Privacy Policy and Practices.

How long will we utilize, disclose or retain your Personal Information?

We may keep a record of your Personal Information, correspondence or comments, in a file specific to you. We will utilize, disclose or retain your Personal Information for as long as necessary to fulfill the purposes for which it was collected and as permitted or required by law. We have established minimum and maximum retention periods and procedures for maintaining and destroying your Personal Information.

How can you review your Personal Information that we have collected, utilized or disclosed?

We will make available to you any specific Personal Information on you, that we have collected, utilized or disclosed, upon your written request, to the extent permitted by law. We will make such information available to you in a form that is generally understandable, including explaining any abbreviations or codes.

How do you know that the Personal Information we have on you is accurate?

We will ensure that your Personal Information is kept as accurate, complete and up-to-date as possible. We will not routinely update your Personal Information, unless such a process is necessary. We expect you, from time to time, to supply us with written updates to your Personal Information, when required.

What if the Personal Information we have on you is inaccurate?

You can at any time, challenge the accuracy or completeness of the Personal Information we have on you. If you successfully demonstrate that the Personal Information we have on you is inaccurate or incomplete, we will amend the Personal Information as required. Where appropriate, we will transmit the amended information to third parties having access to your Personal Information.

How fast will we respond to your written requests?

We will attempt to respond to each of your written requests not later than thirty (30) days after receipt of such requests. We will advise you in writing if we cannot meet your requests within this time limit. You have the right to make a complaint to the federal Privacy Commissioner in respect of this time limit.

Are there any costs to you for requesting information we have on your Personal Information or on our Privacy Policy or Practices?

We will not assess any costs to you for access to your Personal Information or on our Privacy Policy or Practices without first providing you with an estimate of the approximate costs, if any. You may withdraw your requests for access to information by notifying us within the thirty-day notice period disclosed on the estimate. If you do not notify us within such thirty-day period, we will send you a further notice indicating that you will be deemed to have withdrawn your request for access unless you advise us otherwise within thirty days. If after the expiry of this thirty day period, you have not so advised us, we will deem your request to have been withdrawn and provide you with written notice to that effect.

How do we know that it is really you requesting your Personal Information?

We may request that you provide sufficient identification to permit access to the existence, use or disclosure of your Personal Information. Any such information shall be used only for this purpose.

What safeguards have we implemented to protect your Personal Information?

We have implemented physical, organizational, contractual and technological security measures to protect your Personal Information from loss or theft, unauthorized access, disclosure, copying, use or modification. The only employees, who are granted access to your Personal Information, are those with a business 'need-to-know' or whose duties reasonably require such information.

How do you contact us regarding access to your Personal Information or our Privacy Policy and Practices?

All comments, questions, concerns or complaints regarding your Personal Information or our Privacy Policy and Practices, should be forwarded in writing to:

5350 Creekbank Rd.
Mississauga, ON
L4W 5S1
Attention: Privacy Officer

We will inform you when you make an inquiry or lodge challenges or complaints of the relevant procedures.